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8el joins Proclarity partner network to deliver multi-dimensional call data analysis tool

Specialist Telecoms provider selects ProClarity as Business Intelligence partner of choice

Reading, UK 07/01/06 --- 8el, leading voice and data network operator, today announced that it has signed a partner agreement with ProClarity to access the capabilities of the ProClarity® Analytics Platform. In partnership with ProClarity, a leading innovator of Business Intelligence (BI) technology for the enterprise, 8el will utilise ProClarity's enterprise-class custom analytic applications platform to power its CallWatch Interactive billing service, delivering muti-dimensional call data analysis tools for it's customers. CallWatch Interactive, leveraging ProClarity software, will further empower 8el customers to make better informed, faster decisions through unprecedented access and visibility of call data combined with powerful reporting functionality.

8el's voice solutions are highly tailored to meet individual customer needs and are designed to give flexibility and control through real time monitoring and reporting capabilities. In the case of the latter, 8el's decision to partner with ProClarity is a logical step helping it to deliver sophisticated, multi-dimensional and bespoke reporting capabilities that will help its customers lower overall costs and apply increased control. CallWatch Interactive, which is accessible via the web, is able to extract call data and pre-defined reports from 8el's multi-dimensional SQL billing database. The software provides customers with the ability to 'drill down' into the report to access detailed call data information, which can be viewed graphically for easy interpretation or downloaded into Excel spreadsheets.

"ProClarity is pleased to partner with 8el", said Stephen Morse, Regional Manager, ProClarity UK Branch Office. "The ProClarity Partner Network enables our partners to better leverage ProClarity's award-winning analytic application development platform for delivering custom applications and integrate their domain expertise in order to help companies make more informed business decisions and improve business performance."

About ProClarity Corporation

ProClarity gives organizations a simple, powerful and adaptable interface to insight, expanding on the power of the Microsoft business intelligence platform. ProClarity Analytics empower business professionals with the ability to monitor business performance, visualize and explore multi-dimensional data, and understand root-cause relationships, while giving business analysts the ability to share definitions and analysis best practices to provide a platform for consistently better decisions.

UK operations are based at Heathrow with headquarters in Idaho, USA and with regional sales and services offices in Europe and Asia-Pacific. Founded in 1995, ProClarity supports more than 2,000 customers globally including ABN AMRO bank, AT&T, Ericsson, Hewlett Packard, News International, PepsiCo, Reckitt Benckiser, Reuters and Roche Diagnostics.

To learn more, visit www.proclarity.com or call 0208 622 35 17.

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