8el Joins Brocade's Alliance Partner Network Programme
8el signs up as UK channel reseller, helping end users optimise networking opportunities
GENEVA, Switzerland - 21 July, 2009: Brocade® (Nasdaq: BRCD) today announced that it has selected 8el as a Brocade Alliance Partner Network Premier partner, delivering IP solutions to its network of customers across the UK. Brocade selected 8el for its ability to efficiently deliver networking and communications solutions (including VoIP, WAN, LAN and ISP services) to end users.
The selection of 8el as a Premier partner is one element of Brocade's global Alliance Partner Network programme. The channel reseller programme consists of four distinct partnership levels: distributor, elite, premier, and select. All levels have been designed with specific requirements and benefits to help partners leverage and be rewarded for their networking product knowledge and solution support expertise. As part of this partner-enablement strategy, Brocade will provide partners deal registration to help ensure project and investment protection. In addition, Brocade has extensively expanded its dedicated sales, marketing, and technical support model to support these high-quality partnerships.
"Brocade is pleased to be partnering with 8el in order to expand our route to market for industry-leading networking products," said Amanda Giddins, EMEA Channel Sales Director at Brocade. "By partnering with 8el, Brocade will be able to leverage its extensive telecommunications product expertise and solution support to help customers build extraordinary networks. Brocade's networking portfolio, mapped with 8el's communications platform, will deliver a winning combination."
"8el is committed to delivering the most innovative solutions to its customers, and this partnership [with Brocade] enables us to further our already leading-edge managed communications portfolio," said Justin Hamilton-Martin, Managing Director of 8el.
About Brocade
Brocade (Nasdaq: BRCD) develops extraordinary networking solutions that enable today's complex, data-intensive businesses to optimize information connectivity and maximize the business value of their data. For more information, visit www.brocade.com.
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